Crowdfunding is a great way to get exposure, market validation, and funds needed to get started on your million-dollar idea. So how important is using professional video as part of your crowdfunding marketing campaign? Short answer. It’s essential.

Statistics have proven time and time again projects that have a video are more likely to achieve their funding goal. Kickstarter campaigns with videos are 85% more likely to succeed with video.

You’ve come this far, and you’ve done all this work. Your online video pitch could be the make-or-break factor in someone’s decision whether or not to invest in your business.